{"id":3034,"date":"2019-03-18T08:33:54","date_gmt":"2019-03-18T08:33:54","guid":{"rendered":"http:\/\/localhost\/consultax\/?page_id=1026"},"modified":"2024-11-22T09:56:54","modified_gmt":"2024-11-22T09:56:54","slug":"who-are-we","status":"publish","type":"page","link":"https:\/\/www.stairway-management.com\/en\/who-are-we\/","title":{"rendered":"Who Are We?"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row el_class=&#8221;section-padd&#8221; css=&#8221;.vc_custom_1728902679186{margin-bottom: 0px !important;border-bottom-width: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_column]\n    <div class=\"section-head \">\n                    <h6><span>SUCCESS MAKERS<\/span><\/h6>\n                <h2 class=\"section-title\">Together, let's reach the heights of success<\/h2>\n            <\/div>\n\n[vc_column_text css=&#8221;&#8221;]As a European and Mediterranean leader in hotel revenue optimization, since 2010 STAIRWAY has offered advanced outsourced services: revenue management, digital marketing, hotel technologies, audits, and strategic studies.<br \/>\nWe support 3, 4, and 5-star hotels, palaces, management companies, and destinations mainly located in Europe, the Middle East, and Africa.<br \/>\nOur range of services adapts to a wide variety of hotels, whether independent, managed, or franchised.[\/vc_column_text][vc_empty_space][\/vc_column][\/vc_row][vc_row equal_height=&#8221;yes&#8221; el_class=&#8221;section-padd&#8221; css=&#8221;.vc_custom_1728905156960{margin-top: 0px !important;margin-bottom: 0px !important;border-top-width: 0px !important;border-bottom-width: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_column][\/vc_column][vc_column css=&#8221;.vc_custom_1728905122226{margin-bottom: 0px !important;border-bottom-width: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_row_inner equal_height=&#8221;yes&#8221; css=&#8221;.vc_custom_1554193348067{padding-bottom: 50px !important;}&#8221;][vc_column_inner el_class=&#8221;radius-left&#8221; css=&#8221;.vc_custom_1732269408993{padding-top: 189px !important;padding-bottom: 170px !important;background-image: url(https:\/\/www.stairway-management.com\/en\/wp-content\/uploads\/2024\/11\/Olivier-Martin.png?id=3393) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221; offset=&#8221;vc_col-md-6&#8243;][\/vc_column_inner][vc_column_inner el_class=&#8221;bg-second radius-right&#8221; offset=&#8221;vc_col-md-6&#8243;][vc_column_text css=&#8221;.vc_custom_1728913036244{margin-bottom: 10px !important;padding-right: 0px !important;padding-bottom: 0px !important;padding-left: 0px !important;}&#8221; el_class=&#8221;text-light padding-box&#8221;]<\/p>\n<p class=\"lead\"><em>\u201cFeet on the ground and head in the clouds\u2026 I am an innovator, an agitator animator.<br \/>\nI have curious eyes and a confident approach. My only requirement is excellence.\u201d<\/em><\/p>\n<p>[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1728913180691{margin-bottom: 0px !important;padding-top: 60px !important;padding-right: 0px !important;padding-bottom: 60px !important;padding-left: 0px !important;}&#8221; el_class=&#8221;text-light info-box&#8221;]<img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-1087 alignleft\" src=\"https:\/\/www.stairway-management.com\/en\/wp-content\/uploads\/2024\/09\/picto-signature-1.png\" alt=\"\" width=\"50\" height=\"50\" \/><strong><span style=\"font-size: medium;\">Olivier Martin<\/span><\/strong><br \/>\nFounder &amp; CEO[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space][\/vc_column][\/vc_row][vc_row el_class=&#8221;section-padd&#8221; css=&#8221;.vc_custom_1728905091301{margin-top: 0px !important;margin-bottom: 0px !important;border-top-width: 0px !important;border-bottom-width: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<p style=\"text-align: center;\"><strong><span style=\"font-size: x-large;\">STAIRWAY&#8217;S 360\u00b0 COMMERCIAL SERVICES<\/span><\/strong><\/p>\n<p>[\/vc_column_text][vc_row_inner equal_height=&#8221;yes&#8221;][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;.vc_custom_1728913848633{padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;background-color: #0c2e3e !important;border-radius: 5px !important;border-color: #0c2e3e !important;}&#8221;]<\/p>\n<div style=\"color: #ffffff;\">\n<p><strong><span style=\"font-size: large;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2913 alignnone\" src=\"https:\/\/www.stairway-management.com\/en\/wp-content\/uploads\/2024\/10\/puce-service-11-1.png\" alt=\"\" width=\"20\" height=\"20\" \/> Personalized Revenue Management<\/span><\/strong><\/p>\n<ul>\n<li>Forecast preparation<\/li>\n<li>Team challenge<\/li>\n<\/ul>\n<p><strong><span style=\"font-size: large;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2913 alignnone\" src=\"https:\/\/www.stairway-management.com\/en\/wp-content\/uploads\/2024\/10\/puce-service-11-1.png\" alt=\"\" width=\"20\" height=\"20\" \/> Distribution<\/span><\/strong><\/p>\n<ul>\n<li>Distribution management<\/li>\n<li>Distribution optimization<\/li>\n<li>RMS support and diagnosis<\/li>\n<\/ul>\n<\/div>\n<div style=\"color: #90946b;\"><span style=\"color: #0c2e3e;\">.<\/span><br \/>\n<span style=\"color: #0c2e3e;\">.<\/span><br \/>\n<span style=\"color: #0c2e3e;\">.<\/span><\/div>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;.vc_custom_1730206835070{padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;background-color: #ec936a !important;border-radius: 5px !important;border-color: #ec936a !important;}&#8221;]<\/p>\n<div style=\"color: #ffffff;\">\n<p><strong><span style=\"font-size: large;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2913 alignnone\" src=\"https:\/\/www.stairway-management.com\/en\/wp-content\/uploads\/2024\/10\/puce-service-2-1.png\" alt=\"\" width=\"20\" height=\"20\" \/> Hotel Technologies<\/span><\/strong><\/p>\n<ul>\n<li>Audit and implementation of systems (POS, PMS, BE, CM, CRM, RMS)<\/li>\n<li>Diagnosis and tenders<\/li>\n<li>Project management<\/li>\n<li>PMS support contract<\/li>\n<\/ul>\n<p><strong><span style=\"font-size: large;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2913 alignnone\" src=\"https:\/\/www.stairway-management.com\/en\/wp-content\/uploads\/2024\/10\/puce-service-2-1.png\" alt=\"\" width=\"20\" height=\"20\" \/> Implementation and Data<\/span><\/strong><\/p>\n<ul>\n<li>System implementation and training<\/li>\n<li>System data integration<\/li>\n<li>API and automated processes<\/li>\n<\/ul>\n<\/div>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;.vc_custom_1728913881567{padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;background-color: #e6ba4c !important;border-radius: 5px !important;border-color: #e6ba4c !important;}&#8221;]<\/p>\n<div style=\"color: #ffffff;\">\n<p><strong><span style=\"font-size: large;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2913 alignnone\" src=\"https:\/\/www.stairway-management.com\/en\/wp-content\/uploads\/2024\/10\/puce-service-31-1.png\" alt=\"\" width=\"20\" height=\"20\" \/> Social Networks<\/span><\/strong><\/p>\n<ul>\n<li>Communication plan<\/li>\n<li>B2C and B2B media promotion<\/li>\n<\/ul>\n<p><strong><span style=\"font-size: large;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2913 alignnone\" src=\"https:\/\/www.stairway-management.com\/en\/wp-content\/uploads\/2024\/10\/puce-service-31-1.png\" alt=\"\" width=\"20\" height=\"20\" \/> Paid Media<\/span><\/strong><\/p>\n<ul>\n<li>SEA and metasearch management<\/li>\n<li>Social media campaigns and TravelAds sponsorship<\/li>\n<li>Sponsorship<\/li>\n<\/ul>\n<p><strong><span style=\"font-size: large;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2913 alignnone\" src=\"https:\/\/www.stairway-management.com\/en\/wp-content\/uploads\/2024\/10\/puce-service-31-1.png\" alt=\"\" width=\"20\" height=\"20\" \/> CRM<\/span><\/strong><\/p>\n<ul>\n<li>Additional revenue generation via CRM<\/li>\n<li>Upselling, cross-selling, and loyalty programs<\/li>\n<\/ul>\n<\/div>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;.vc_custom_1728913890172{padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;background-color: #90946b !important;border-radius: 5px !important;border-color: #90946b !important;}&#8221;]<\/p>\n<div style=\"color: #ffffff;\">\n<p><strong><span style=\"font-size: large;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2913 alignnone\" src=\"https:\/\/www.stairway-management.com\/en\/wp-content\/uploads\/2024\/10\/puce-service-4-1.png\" alt=\"\" width=\"20\" height=\"20\" \/> Audit<\/span><\/strong><\/p>\n<ul>\n<li>360\u00b0 hotel performance audits<br \/>\n(Distribution, revenue management, digital and sales, market share analysis)<\/li>\n<\/ul>\n<p><strong><span style=\"font-size: large;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2913 alignnone\" src=\"https:\/\/www.stairway-management.com\/en\/wp-content\/uploads\/2024\/10\/puce-service-4-1.png\" alt=\"\" width=\"20\" height=\"20\" \/> Studies<\/span><\/strong><\/p>\n<ul>\n<li>Benchmark analysis and strategic recommendations<\/li>\n<\/ul>\n<\/div>\n<div><span style=\"color: #90946b;\">.<\/span><br \/>\n<span style=\"color: #90946b;\">.<\/span><br \/>\n<span style=\"color: #90946b;\">.<\/span><br \/>\n<span style=\"color: #90946b;\">.<\/span><br \/>\n<span style=\"color: #90946b;\">.<\/span><br \/>\n<span style=\"color: #90946b;\">.<\/span><\/div>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space][\/vc_column][\/vc_row][vc_row el_class=&#8221;section-padd&#8221; css=&#8221;.vc_custom_1728905091301{margin-top: 0px !important;margin-bottom: 0px !important;border-top-width: 0px !important;border-bottom-width: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<p style=\"text-align: center;\"><strong><span style=\"font-size: x-large;\"><span class=\"BxUVEf ILfuVd\" lang=\"fr\"><span class=\"hgKElc\">KEY PERFORMANCE INDICATORS<br \/>\n<\/span><\/span><\/span><\/strong><\/p>\n<p>[\/vc_column_text][vc_row_inner equal_height=&#8221;yes&#8221;][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;.vc_custom_1730206023266{margin-bottom: 0px !important;border-bottom-width: 0px !important;padding-top: 20px !important;padding-right: 0px !important;padding-left: 0px !important;background-color: #ffffff !important;border-radius: 10px !important;border-color: #0c2e3e !important;}&#8221;]<\/p>\n<div style=\"margin-bottom: 15px; display: flex; align-items: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2471 size-full alignleft\" src=\"https:\/\/www.stairway-management.com\/en\/wp-content\/uploads\/2024\/10\/hotels-geres-1.png\" alt=\"\" width=\"40\" height=\"40\" \/><strong>150 <\/strong>\u00a0managed hotels<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2466 alignleft\" src=\"https:\/\/www.stairway-management.com\/en\/wp-content\/uploads\/2024\/10\/chambres-gerees-1.png\" alt=\"\" width=\"40\" height=\"40\" \/><strong>Room capacity<\/strong><br \/>\n90 rooms on average &#8211; Min: 20 | Max: 500<\/p>\n<div style=\"margin-bottom: 15px;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2467 alignleft\" src=\"https:\/\/www.stairway-management.com\/en\/wp-content\/uploads\/2024\/10\/revenus-chambres-1.png\" alt=\"\" width=\"40\" height=\"40\" \/><strong>Room revenue<br \/>\n<\/strong>650 Million euros<\/div>\n<div style=\"margin-bottom: 15px;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2467 alignleft\" src=\"https:\/\/www.stairway-management.com\/en\/wp-content\/uploads\/2024\/10\/revenus-totaux-1.png\" alt=\"\" width=\"40\" height=\"40\" \/><strong>Total revenue<br \/>\n<\/strong>900 Million euros<\/div>\n<div style=\"margin-bottom: 15px;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2467 alignleft\" src=\"https:\/\/www.stairway-management.com\/en\/wp-content\/uploads\/2024\/10\/nuits-vendues-1.png\" alt=\"\" width=\"40\" height=\"40\" \/><strong>3 Million nights<br \/>\n<\/strong>sold per year<\/div>\n<div style=\"margin-bottom: 15px;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2467 alignleft\" src=\"https:\/\/www.stairway-management.com\/en\/wp-content\/uploads\/2024\/10\/taux-occupation-1.png\" alt=\"\" width=\"40\" height=\"40\" \/><strong>75% occupancy<br \/>\n<\/strong>average<\/div>\n<div style=\"margin-bottom: 15px;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2467 alignleft\" src=\"https:\/\/www.stairway-management.com\/en\/wp-content\/uploads\/2024\/10\/moyen-adr-1.png\" alt=\"\" width=\"40\" height=\"40\" \/>Average ADR: <strong><br \/>\n380\u20ac<\/strong><\/div>\n<div style=\"margin-bottom: 15px;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2467 alignleft\" src=\"https:\/\/www.stairway-management.com\/en\/wp-content\/uploads\/2024\/10\/revpar-moyen-1.png\" alt=\"\" width=\"40\" height=\"40\" \/>Average RevPAR: <strong><br \/>\n285\u20ac<\/strong><\/div>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;.vc_custom_1728921134099{margin-bottom: 2px !important;border-bottom-width: 2px !important;padding-top: 10px !important;padding-bottom: 2px !important;}&#8221;]<\/p>\n<p style=\"text-align: center;\"><strong><span style=\"font-size: medium;\"><span class=\"BxUVEf ILfuVd\" lang=\"fr\"><span class=\"hgKElc\">4 OFFICES | Paris, Nice, Geneva, Barcelona<br \/>\n<\/span><\/span><\/span><\/strong><\/p>\n<p>[\/vc_column_text][vc_single_image image=&#8221;2370&#8243; img_size=&#8221;FULL&#8221; css=&#8221;.vc_custom_1728921003906{padding-top: 10px !important;}&#8221;][\/vc_column_inner][\/vc_row_inner][vc_empty_space][\/vc_column][\/vc_row][vc_row el_class=&#8221;section-padd&#8221; css=&#8221;.vc_custom_1728905091301{margin-top: 0px !important;margin-bottom: 0px !important;border-top-width: 0px !important;border-bottom-width: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<p style=\"text-align: center;\"><strong><span style=\"font-size: x-large;\">OUR VALUES<br \/>\n<\/span><\/strong><\/p>\n<p>[\/vc_column_text][vc_row_inner equal_height=&#8221;yes&#8221;][vc_column_inner width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;.vc_custom_1728925840575{padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;background-color: #0c2e3e !important;}&#8221;]<\/p>\n<p style=\"text-align: center;\"><span style=\"color: #ffffff;\"><strong><span style=\"font-size: medium;\">HUMAN<br \/>\n<\/span><\/strong><\/span><\/p>\n<p><span style=\"color: #ffffff;\">A caring team, close to its clients.<\/span><br \/>\n<span style=\"color: #0c2e3e;\">.<\/span><br \/>\n<span style=\"color: #0c2e3e;\">.<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;.vc_custom_1728925451243{padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;background-color: #0c2e3e !important;}&#8221;]<\/p>\n<p style=\"text-align: center;\"><span style=\"color: #ffffff;\"><strong><span style=\"font-size: medium;\">BOLD<br \/>\n<\/span><\/strong><\/span><\/p>\n<p><span style=\"color: #ffffff;\">Open-mindedness, energy, and optimism of colleagues who dare to innovate and propose bold solutions. <\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;.vc_custom_1730923626879{padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;background-color: #0c2e3e !important;}&#8221;]<\/p>\n<p style=\"text-align: center;\"><span style=\"color: #ffffff;\"><strong><span style=\"font-size: medium;\">RELIABLE<br \/>\n<\/span><\/strong><\/span><\/p>\n<p><span style=\"color: #ffffff;\">Rigor and loyalty in the service of customer satisfaction. Responsive, respect deadlines. <\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;.vc_custom_1730206513115{padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;background-color: #0c2e3e !important;}&#8221;]<\/p>\n<p style=\"text-align: center;\"><span style=\"color: #ffffff;\"><strong><span style=\"font-size: medium;\">USEFUL<br \/>\n<\/span><\/strong><\/span><\/p>\n<p><span style=\"color: #ffffff;\">Giving meaning to our work and valuing our professions. Having a positive impact on our clients\u2019 growth.<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;.vc_custom_1730206558753{padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;background-color: #0c2e3e !important;}&#8221;]<\/p>\n<p style=\"text-align: center;\"><span style=\"color: #ffffff;\"><strong><span style=\"font-size: medium;\">VISIONARIES<br \/>\n<\/span><\/strong><\/span><\/p>\n<p><span style=\"color: #ffffff;\">Anticipating trends, market monitoring, and data collection to provide a sustainable vision.<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;.vc_custom_1730206616915{padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;background-color: #0c2e3e !important;}&#8221;]<\/p>\n<p style=\"text-align: center;\"><span style=\"color: #ffffff;\"><strong><span style=\"font-size: medium;\">EXCELLENCE<br \/>\n<\/span><\/strong><\/span><\/p>\n<p><span style=\"color: #ffffff;\">Supporting our teams to achieve excellence and offer high-end services to our clients. <\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row el_class=&#8221;section-padd&#8221; css=&#8221;.vc_custom_1728902679186{margin-bottom: 0px !important;border-bottom-width: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_column][vc_column_text css=&#8221;&#8221;]As a European and Mediterranean leader in hotel revenue optimization, since 2010 STAIRWAY has offered advanced outsourced services: revenue management, digital marketing, hotel technologies, audits, and strategic studies. We support 3, 4, and 5-star hotels, palaces, management companies, and destinations mainly located in Europe, the Middle [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-3034","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.stairway-management.com\/en\/wp-json\/wp\/v2\/pages\/3034","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.stairway-management.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.stairway-management.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.stairway-management.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.stairway-management.com\/en\/wp-json\/wp\/v2\/comments?post=3034"}],"version-history":[{"count":0,"href":"https:\/\/www.stairway-management.com\/en\/wp-json\/wp\/v2\/pages\/3034\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.stairway-management.com\/en\/wp-json\/wp\/v2\/media?parent=3034"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}