Who Are We?

SUCCESS MAKERS

Together, let's reach the heights of success

As a European and Mediterranean leader in hotel revenue optimization, since 2010 STAIRWAY has offered advanced outsourced services: revenue management, digital marketing, hotel technologies, audits, and strategic studies.
We support 3, 4, and 5-star hotels, palaces, management companies, and destinations mainly located in Europe, the Middle East, and Africa.
Our range of services adapts to a wide variety of hotels, whether independent, managed, or franchised.

“Feet on the ground and head in the clouds… I am an innovator, an agitator animator.
I have curious eyes and a confident approach. My only requirement is excellence.”

Olivier Martin
Founder & CEO

STAIRWAY’S 360° COMMERCIAL SERVICES

Personalized Revenue Management

  • Forecast preparation
  • Team challenge

Distribution

  • Distribution management
  • Distribution optimization
  • RMS support and diagnosis
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Hotel Technologies

  • Audit and implementation of systems (POS, PMS, BE, CM, CRM, RMS)
  • Diagnosis and tenders
  • Project management
  • PMS support contract

Implementation and Data

  • System implementation and training
  • System data integration
  • API and automated processes

Social Networks

  • Communication plan
  • B2C and B2B media promotion

Paid Media

  • SEA and metasearch management
  • Social media campaigns and TravelAds sponsorship
  • Sponsorship

CRM

  • Additional revenue generation via CRM
  • Upselling, cross-selling, and loyalty programs

Audit

  • 360° hotel performance audits
    (Distribution, revenue management, digital and sales, market share analysis)

Studies

  • Benchmark analysis and strategic recommendations
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KEY PERFORMANCE INDICATORS

150  managed hotels

Room capacity
90 rooms on average – Min: 20 | Max: 500

Room revenue
650 Million euros
Total revenue
900 Million euros
3 Million nights
sold per year
75% occupancy
average
Average ADR:
380€
Average RevPAR:
285€

4 OFFICES | Paris, Nice, Geneva, Barcelona

OUR VALUES

HUMAN

A caring team, close to its clients.
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BOLD

Open-mindedness, energy, and optimism of colleagues who dare to innovate and propose bold solutions.

RELIABLE

Rigor and loyalty in the service of customer satisfaction. Responsive, respect deadlines.

USEFUL

Giving meaning to our work and valuing our professions. Having a positive impact on our clients’ growth.

VISIONARIES

Anticipating trends, market monitoring, and data collection to provide a sustainable vision.

EXCELLENCE

Supporting our teams to achieve excellence and offer high-end services to our clients.